Coffee-Loving Millennials Push Demand

Millennials’ seemingly unquenchable thirst for coffee is helping to push global demand to a record just as supplies are tightening.

Americans are becoming java junkies at an earlier age, and young adults are increasing their daily consumption at a fast enough pace to make up for declines by older folks. The result: Demand in the U.S., the world’s top user, is set for an all-time high – read more – http://www.bloomberg.com/news/articles/2016-10-30/millennial-hunt-for-caffeine-fix-propels-coffee-demand-to-record

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